Royal Caribbean is looking to bring Starlink on board its ships.
On Cruise lines, passengers may want to leave the world behind, but they often want to maintain some ability to connect as well. Whether sending emails to family, or checking up on the kids, people want the internet, even when they choose to go to the middle of nowhere.
Many smartphone plans offer free calls and texts from popular cruise destinations, but not always. Others choose to purchase an internet service from onboard the ship. But at $20 per day, that is somewhat pricey and service is often spotty and slow.
Now Royal Caribbean has filed paperwork with the FCC looking for for the agency to “expeditiously” approve a plan to bring Elon Musk’s Starlink internet service on board its ships.
The cruise line’s Group Vice President of Operational Excellence, John Maya said, “Working with SpaceX Services, Inc., we believe we have identified a true next generation solution for our vessels that meets the rigorous technical and operational requirements commensurate with our growth plans. We believe our work with SpaceX, the first of its kind in the cruise industry will set the standard for other cruise operators and will mean a leap in terms of guest experience and business operations while at sea.”
FCC regulations for Starlink presently require the agency’s permission to use the service on any moving platform (like a plane, train, or cruise ship).
It is safe to assume if Royal Caribbean succeeds, it will trigger a flurry of applications for similar usage of the Starlink platform, beginning with Norwegian, Carnival, and other cruise lines. In the interim, cruise passengers who need to videoconference, or maintain websites, or perform any other bandwidth-intensive online activity will have one cruise line they will prefer to use.